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Farmacia awarded for Promoting Health and Well-being at the HealthComm Forum 2025!

24.6.2025.

At the HealthComm Forum 2025 – The New Face of Health, held on June 12 and 13 at Hotel Zonar Zagreb, Farmacia won 3rd prize as part of the HealthComm Awards competition, under the patronage of the Ministry of Health and the European Parliament.

The award was given to the project Medication Error Database in the category Promoting Health and Well-being. Since 2017, the project has been led by Martina Šepetavc, Head of Farmacia’s Center of Expertise. Among 44 outstanding healthcare projects, the expert jury recognized Farmacia as a leader in pharmacy, whose systematic approach to patient safety is driving real change in practice. We thank all our colleagues for their daily efforts and for reporting medication errors—this award is a shared success.

Managing Director of Farmacia, Sanja Šagud, also participated in the forum as a panelist in the discussion “An Integrative Approach to Health: How the Synergy Between Individuals and Society Shapes the Healthcare System.” She emphasized that the Croatian Parliament has declared this year the Year of Pharmacy, highlighting that pharmacies are often the first point of contact for patients within the healthcare system.

In this context, she underlined the importance of Farmacia’s patient counseling services and innovative products that are setting new standards in pharmacy practice. The panel focused on a holistic and proactive approach to health, stressing that healthcare systems must consider social and environmental factors, as these directly influence treatment outcomes and the overall well-being of society.

At the HealthComm Forum, Farmacia also organized a sports corner – GET MOVING!, where visitors could have their body composition analyzed using an Omron scale and receive valuable advice from our expert, Miljana Pavković, mag. cin. pharm. tech., Sports Nutrition Specialist.

This recognition is an additional motivation for us to continue building a system that puts the patient at the center, combining expertise, innovation, and a commitment to community well-being.