Atlantic’s business operations are in line with our product assortment and fall into five strategic business units and one business unit. The distribution arm is conducted and sorted into six (strategic) distribution units, alongside a global distribution account management that oversees the markets we manage via our distribution partners.

Strategic business units include:

  • SBU Beverages
  • SBU Coffee
  • SBU Snacks
  • SBU Savoury Spreads
  • SBU Pharma
  • BU Donat

(Strategic) distribution units include:

  • SDU Croatia
  • SDU Serbia
  • SDU Slovenia
  • SDU North Macedonia
  • DU Austria
  • DU Russia
  • Global distribution account management

Our corporate support programs guarantee that we can apply the same high standards and transparent, effective business dealings at every level of the company. These programs have their own centralized organization and, depending on their designated area, offer support to the entire range of business activity and development of Atlantic Grupa.

Strategic corporate support programs are divided among:

  • Corporate activity
  • Finance, procurement, and investment
  • Corporate strategy and growth
  • Transformation and information technology