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Marketing community once again encourages learning, sharing, and togetherness

12.12.2024.

Marketing Community Live Event 2024 took place this year on Tuesday, December 3rd, once again bringing together over 130 Atlantic employees from all our business areas. ​

It was an opportunity for learning and connection through a series of inspiring presentations, interactive Q&A sessions, and valuable moments for networking with colleagues from all our markets.


Dalibor Šumiga from the Promosapiens agency, through his presentation “The Legend of an Unchanging Man,” shared his perspective on human behavior in the context of changing and challenging times, both for consumers and advertisers. Mladen Pejković spoke about the impact of AI in our company, while Dina Hrastović from Telegram discussed the influence of new technologies in creating media content.

Finally, Phil Dearson presented his insights on combining visionary thinking and daily practicality in the context of artificial intelligence.
After each presentation, our internal experts in their fields, Tamara Trkulja, Živa Deu, Ivana Bilić, and Jernej Janežič, led lively discussions on the mentioned topics, once again confirming that the Marketing Community Live is a place for sharing knowledge, experiences, and fostering togetherness.